This is the most popular gold alloy used in jewellery. Often admired by those who appreciate the spirit of silver, but require something a little less delicate, many customers find it more to their taste.
To achieve a lighter colour, gold is mixed with metals such as palladium, nickel, platinum or manganese. These also help to strengthen the metal, to ensure it is more durable.
Adding white metals is not enough to get a perfect white colour. This means that a white gold alloy often still appears in a variety of shades, from yellow to grey. To address this, it is then plated with rhodium, giving white gold jewellery its lustrous appearance.